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Dublin Hurlers’ Triumph also nets record TV audience

Sunday’s live coverage of the Allianz National Hurling League Division 1 Final   on TG4 achieved the highest audience ratings ever for the channel.   The official Nielsen television audience measure reports that the television audience for this match peaked at   430,000 viewers   at 5.35pm as Dublin overwhelmed  Kilkenny in a historic  triumph at Croke Park to take their first  hurling League title for 70 years.

The television audience on TG4 was  even higher  than the previous Sunday’s coverage of the Division 1 Football League  Final.  An average of 310,000 viewers  watched the entire hurling  match.  As with the previous week,  TG4 was comfortably the most popular channel in the country on Sunday afternoon last, with one in three people viewing television in Ireland  on Sunday afternoon watching TG4.  This gave it a share four times higher than any other channel for that period and the television audience for the hurling match delivered an overall reach of  620,000  viewers for TG4.

It is worth noting that the   Nielsen systems only measures domestic viewership and does not include those watching in pubs, clubs etc.

TG4  Ardstiúrthóir  Pól Ó Gallchóir is very pleased with Sunday’s record television audience for the channel.   “Our Gaelic games coverage is one of the cornerstones of our service, ” he said. “We are delighted that we were able to bring Dublin’s wonderful win to such a large television audience as a fitting climax to our Spring season’s comprehensive hurling and football coverage.”

Pádhraic Ó Ciardha,  TG4,  01-4763030

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