Press

TG4 Announces New Role: Director of Content (Stiúrthóir Ábhair)

21.10.25

 

 
 
TG4 has announced the creation of a new senior position – Director of Content, on a seven-year contract.

This is a new role, and TG4 is seeking an individual with exceptional creative and editorial vision to join its senior leadership team and lead the implementation of TG4’s content strategy.

The successful candidate will be responsible for developing and delivering a bold, diverse, and innovative content strategy that serves Irish-language audiences worldwide across all platforms.

They will demonstrate a strong creative vision for commissioning across all media, ensuring that TG4’s distinctive role as the Irish language public service media organisation thrives in an increasingly global and competitive media environment. The ideal candidate will have a deep understanding of evolving audience needs and behaviours and the challenges of audience engagement in the digital era.

The ideal candidate will be an inspiring, creative leader with outstanding interpersonal skills, proven management experience, and the ability to foster positive partnerships and empower teams. The Director of Content will help to cultivate a supportive and inclusive working environment, nurturing and championing emerging talent in the independent production sector.

Applicants should have a deep understanding of evidence based decision making, drawing from data-driven insights and cross-platform audience analytics to inform commissioning decisions, grow audiences and to strengthen TG4’s brand.

The candidate will be a fluent Irish speaker and have a strong understanding of effective use of public funding to achieve creative content goals, extensive experience in production or commissioning, and a respected track record within broadcasting, media production, or a comparable field.

This position is based at TG4 headquarters in Baile na hAbhann, Co. Galway. However, TG4 operates a flexible working policy and welcomes applications from candidates across Ireland.
 
Deirdre Ní Choistín, TG4 Director General, said; “This is a unique opportunity for a creative leader to direct TG4’s content strategy across all platforms. TG4’s motto ‘súil eile’ is more important and relevant than ever in today’s media landscape of infinite content choices. We’re seeking someone with exceptional creative experience and an in-depth understanding of audience needs to help us deliver the very best Irish-language content.”
 
For further details about the role and application requirements, visit: https://www.tg4.ie/Foluntais
 
The closing date for applications is 14 November 2025.